Are We Witnessing the Slow Death of the Creative Industries?
By Lizzie Exton
Some leading lights of the creative industries have been expressing concerns that schools and universities are ‘killing off’ arts subjects, and the numbers seem to back up the claims. Between 2012 and 2017, entries for GCSE Design and Technology dropped by 32 percent, Performing Arts by 26 percent, Drama by 14 percent, Music by 8 percent and Art by 1 percent.
The creative industries currently bring around £92 billion a year to the UK economy, but that could be about to change as GCSE, A-Level and university students turn their backs on these subjects. So are we witnessing the slow demise of creativity in education, and what could the implications be for future of the UK?
The death of the arts in schools?
Budget cuts to schools and drastic reforms of the education system may well have created a ticking time bomb for the creative industries, and could make it harder to recruit talented individuals further down the line. In 2011 the government rolled out the new English Baccalaureate (EBacc), a league table measure which put the emphasis firmly on the ‘core’ subjects of Maths, English and Science, with GCSE pupils also expected to take one language subject and either history or geography.
As headteachers have seen their budgets slashed, it’s hardly surprising that they’ve had to take drastic measures and, logically, channel what funds they do have into the subjects their schools are going to be judged on. In pushing students towards those more ‘traditional’ EBacc subjects and diverting money away from the creative curriculum, the decline was set in motion and has continued on its downward trajectory ever since.
To some extent, it’s easier to pass exams in the core subjects and easier to coach children and teenagers towards higher grades. In maths you either get the equation right or wrong. In languages you either know the verb or you don’t. In science you’ve either learnt the formula or haven’t. When it comes to art, music, creative writing or drama, the grading is on more of a sliding scale and often down to the subjective judgment of the person grading the paper. If they’re having a good day you might pass with flying colors, if they don’t like your style then you may well fail.
And that’s the big F word that nobody wants to hear. Schools want higher grades, and higher grades means putting pressure on student not to ‘fail’ at anything. As the focus shifts to subjects which have a 100 percent right or wrong answer, students are being discouraged from thinking creatively, being more experimental and, perhaps, ‘failing’ and learning from their mistakes.
This extends beyond secondary school and into university. The 2012 increase in domestic tuition fees has meant students naturally want their money’s worth, and they don’t want to pour thousands of pounds into a degree if there’s any danger of not securing the grades or not landing a decent job at the end. While it’s easy to see where a maths degree or engineering degree might take you, it’s not always clear where a degree in English Literature or Fine Art might lead. Every company needs its accountants, IT pros and pensions managers, but very few apparently need someone who can analyze a poem or write a musical score.
And it’s not just the UK where creative subjects are becoming less popular. The recent QS report Indian Applicants: Focus on STEM Subjects and Academic Freedom found that more and more Indian students are choosing STEM subjects, as they’re typically seen as more valuable and lucrative for their future careers, although a small number have felt pressure to choose these subjects from family members.
The wider debate
Something has also shifted in the wider discussion on creativity and what employers want. From the start of secondary school right through to postgraduate level, pupils are being taught that it’s the STEM subjects (Science, Technology, Engineering and Mathematics) which represent the future of the world of work.
Of course it’s good news that more people are embracing these subjects. We live, we are so often told, in a ‘digital age’, and we will need the programmers, coders, cyber-security personnel and software developers of tomorrow, all with the numerical and analytical skills employers want. But there also has to be a space for the creative thinking which we’re slowly breeding out of the education system.
Automation and the rise of Artificial Intelligence are going to have a huge impact on the workplace in the coming years, but they are going to require people who can think creatively as well as possessing technical skills. Every job has a place for creative thinking. If students today are only taught to follow rigid rules, step-by-step guides and tick boxes, then the workforce of tomorrow will be all the poorer for it.
When the current cohort of school-age students reach the first step on their career ladders, now more than ever they need to be equipped with a broader range of skills. The EBacc, with its narrow focus, forces schools to limit the subjects they’re offering, and signals to students that creativity won’t be valued in the future jobs market.
A more rounded approach
On a final note, studies have shown time and again that mental health problems are increasingly affecting the young. Four out of five teachers have reported coming into contact with a student struggling with their mental health in the past year – 45 percent said they had taught a student diagnosed with depression, 30 percent a student with an eating disorder and 28 percent a student who struggled with self-harm.
Schools and exams are not solely responsible, of course, but perhaps it’s no coincidence that increasing pressure on students to achieve good grades is making the situation worse. Creative subjects can, for some, be an outlet which allows them to channel their emotions in a positive way. If those with a natural creative leaning are being discouraged from taking the courses they would enjoy, or even being railroaded into more ‘useful’ subjects, we risk curbing their natural abilities and their enjoyment of learning.
There has arguably never been a more pressing need to reinject creative thinking into the curriculum. If we want to preserve our thriving creative industries and build a stronger workforce for the future, it’s important that we give students the choice and the chance to learn creatively as well as by repetition.
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Lizzie Exton writes for Inspiring Interns, the UKs leading graduate recruitment agency.
As more and more students opt for STEM subjects, could creativity in education be on a downward spiral?
National Taipei University of Education
International Scholarships for Brazilian Students
Wherever you want to study in the world, it’s likely that there will be scholarships available to apply for. This week we’re focusing on international scholarships that are provided specifically for Brazilian students, including foreign government scholarships, bilateral partnerships and university scholarships across the globe.
If you’re based in Brazil, you may also be interested in attending the QS World Grad School Tour, coming soon to Sao Paulo and Rio de Janeiro. The tour is a chance to meet universities from around the world, is free to attend, and there are exclusive scholarships on offer to attendees.
For more study abroad scholarships open to students of all nationalities, check this listing, and for more scholarships for students from developing countries, click here.
To study anywhere in the world
- CNPq Scholarships – The Brazilian organization CNPq lists a number of international scholarships for Brazilian students to study around the world.
- Instituto Ling Graduate Scholarships – Scholarships for Brazilian students to study for an MBA, MPA, LLM or Masters in Engineering at leading universities abroad. Instituto Ling also offers a scholarship for graduate journalists.
- Kodak Student Scholarships Program – International scholarships for students studying in selected countries (including Brazil) to study film, film production or cinematography.
To study in Asia
- IDB-Japan Scholarship Program – International scholarships funded by the Inter-American Development Bank, available to students from member countries including Brazil, Chile and Mexico.
- Weizmann Institute of Science Morá Miriam Rozen Gerber Fellowship – A fully funded scholarship to study a postdoctoral program at the Weizmann Institute of Science in Israel.
To study in Europe
- Capes-Humboldt Research Fellowship – Post-doctoral Brazilian government scholarships for Brazilian students conducting research in Germany.
- Edinburgh Global Latin American Masters Scholarships – Graduate scholarships to study in the UK offered by the University of Edinburgh, for Latin American students undertaking master’s level study.
- Government funding to study in the UK – UKCISA lists a number of government scholarships to study in the UK.
- Lund University Global Scholarship – Study abroad scholarships for students outside of the EU/EEA to study at Lund University in Sweden at undergraduate and master’s level.
- LAC-CAF Scholarships– Graduate scholarships for developing countries (including parts of Latin America) to study for the MSc in Latin American Studies at the University of Oxford in the UK.
- The Newton Prize – Scholarships for students from Newton partner countries (including Brazil) to take part in Newton-funded projects.
- Orange Tulip Scholarship Program – Study abroad scholarships to study in the Netherlands, funded by OTS Brazil and open to students of all degree levels.
- Santander Scholarships – International student scholarships for developing countries in Latin America, Asia, Europe and the US, allowing students to study at master’s level at the London School of Economics (LSE). This program is also available at select universities in the UK.
- University of Nottingham Latin America Masters Scholarship – Nine scholarships of up to £5,000 each are available for Latin American students who have been offered a place to study a master’s degree at the University of Nottingham in any subject.
- University of Sheffield – A range of international scholarships for Brazilian students to study in the UK at the University of Sheffield.
Click here for more scholarships to study in the UK.
Click here for more scholarships to study in Germany.
Click here for more scholarships to study in the Nordic countries.
Click here for more scholarships to study in the rest of Europe.
To study in the US & Canada
- Fulbright Commission Postgraduate Scholarships – Scholarships for Brazilian doctoral students wanting to develop research in the United States.
- UCLA Jorge Paulo Lemann Scholarship and Fellowship – Partial graduate scholarships for Brazilian students studying at the University of California, Los Angeles (UCLA).
Click here for more scholarships to study in the US.
Click here for more scholarships to study in Canada.
To study in Australia & New Zealand
- Bond University Scholarships for Brazilian students – International scholarships for Brazilian students at Bond University in Australia.
- Curtin International Scholarships – Merit Scholarship - Scholarships for students from developing countries (including Brazil) to study in Australia at Curtin University.
- Endeavour Postgraduate Scholarships for International Students – International scholarships for students of all levels from the Americas, Asia-Pacific, the Middle East and parts of Europe to study in Australia.
- QUT South American Scholarships – Scholarships for students from Brazil and other South American countries to study a PhD at Queensland University of Technology (QUT).
Click here for more scholarships to study in Australia and click here for scholarships to study in New Zealand.
If you’re a Brazilian student interested in studying abroad, you can meet universities from around the world at the QS World Grad School Tour, coming soon to a city near you. The events are free to attend, and offer opportunities to meet universities from around the world, get advice on your grad school application, and apply to the QS Scholarships scheme.
This article was originally published in February 2015. It was last updated in December 2018.
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Are you a Brazilian looking for study abroad scholarships? Discover this list of scholarships for Brazilian students at all study levels.
Funding Your Master’s: Everything You Need to Know About International Scholarships
Sponsored by SOAS University of London
If you’re considering studying a master’s degree in the UK (more specifically, London), the cost of tuition and living in the city might be a little daunting. London is a city which offers exceptionally high standards of education, fantastic career opportunities, an intriguing history, and a larger than life culture, but it’s also famously pricey.
If you want to study in the best student city in the world, according to the QS Best Student Cities 2018 ranking, you might want to find out more about the scholarships available for those looking to further their academic careers and pursue a master’s degree in the buzzing, English capital.
One university in the heart of London offers 30 international postgraduate scholarships to help lighten the financial load. We spoke to SOAS University of London to learn more about some of the international scholarships they offer, and what you’ll need to remember when it comes to applying for one.
What, where, how?
Competition for scholarships is fierce, so it’ll pay to do some research into the type of scholarship that’s right for you.
Despite the common myths and misconceptions that surround scholarships, they aren’t always awarded on academic merit. So, don’t be put off your scholarship search if you think they’re only awarded to the gifted and talented. In fact, more often than not, scholarships are awarded for things other than perfect grades. Some are awarded for personal achievements, some are subject specific, while others can be country-specific.
All you need to do is make sure you meet the stated requirements, get your personal statement in tip-top condition and submit your application as far in advance as possible (the sooner the better). Take a look at these scholarship applications FAQ for help and advice.
Postgraduate SOAS Global Impact Award
For the Postgraduate SOAS Global Impact Award, you’ll need to demonstrate a time when you were involved with a project where you made a positive impact, whether it was on a local scale, or global scale. This scholarship awards the successful candidate with academic, financial and personal support, where you’ll have the opportunity to mentor undergraduate students, as well as get involved with networking events, and benefit from personal careers advice.
International Postgraduate Merit Scholarships
The International Postgraduate Merit Scholarships for the Department of Economics, School of Finance and Management, and the School of Law award students with a £2,500 tuition reduction fee.
To be considered for this scholarship, you’ll need to be an international self-funding student with an undergraduate UK upper second-class honors degree (2:1) at least, or an international equivalent. You’ll also need to make sure you meet the entry requirements for the program, which may include having already studied a subject specific to the course.
Here comes the easy part… the International Postgraduate Merit Scholarships require no additional application. You’ll be automatically considered for the scholarship when you submit your initial master’s program application.
An investment in your future
Kristen Cherry, a master’s student studying Middle East Politics at SOAS was awarded the Al-Kawai Scholarship. She recalls how the scholarship from SOAS was a real deal-breaker in her decision to study her master’s there, saying: “I researched every relevant SOAS scholarship and applied to them all. I knew I could not pursue my master’s degree without securing enough funding that I wouldn’t need to take out any further loans.
“When I received an offer for the Al-Kawari Scholarship, I immediately accepted. With SOAS being my number one choice and the university where I could best envision myself thriving, it was an easy decision.”
Need funding to study a master’s in the UK? Discover the things you need to know about scholarships specifically for international students.
Alisher Navo'i Tashkent State University of Uzbek Language and Literature
Alisher Navo'i Tashkent State University of Uzbek Language and Literature
American University of the Middle East
American University of the Middle East
Why International Students Are Choosing Cork
Sponsored by University College Cork
Tucked away in south-west Ireland, sitting proudly next to the River Lee, Cork boasts miles of rugged coastline, emerald green countryside and a reputation for offering the warmest of welcomes to people and businesses alike.
Recently rebranded as the place with a ‘can do’ attitude, Cork Can is at the heart of everything that Cork does, and is. Cork has much to offer those who come to the ambitious and revitalized, yet still traditional, Irish region. Its blend of a laidback lifestyle with a buzzing entrepreneurial spirit helps Cork make its mark on the world for education, career and quality of life.
Read on to discover why Cork has it all.
Home to one of the most prestigious universities in the world
For those looking to enhance and expand their academic horizons, you’ve come to the right place. Cork is home to one of the most prestigious universities in the world, and is a true place of international learning with its ‘World Ready and Work Ready’ outlook. University College Cork’s collaborations with industry and worldwide recognized research centers, such as the Tyndall National Institute, mean its 21,000 students from almost 140 countries around the world will graduate with a degree that’ll prepare them for realities and challenges of the world of work and beyond.
In fact, Alpa Agrawal, a master’s graduate from University College Cork is a prime example of what a degree from University College Cork can do for you. Alpa moved to Ireland from India to study a master’s degree in innovation, commercialization and entrepreneurship. Soon after graduating, she founded her own global shipping company, Allmin Resources Ireland Ltd., in the heart of Cork.
Image: University College Cork master’s graduate, Alpa Agrawal
Credit: Clare Keogh
She says: “The study experience at University College Cork was unparalleled with more practical based learning. The master’s degree appealed to everything I was looking for. It was a very practical program where we collaborated with various start-ups, and helped established companies as a part of the program to develop their growth, sales and finance strategies.
“Most of our learning was conducted outside the regular classroom environment attending networking events, visiting industries, attending speaker sessions with various industry stalwarts, visiting and interacting with start-up companies to understand their key issues and as a group, trying to solve them.”
Voted number one small European city for business friendliness
Credit: Clare Keogh
As well as being a great place to study, Cork is also a great place for thriving work opportunities. Considered one of the best regions in Ireland for producing some of the best homegrown entrepreneurs and successful startups, its enthusiastic drive to make things happen and abundance of opportunities, means it’s no surprise that Alpa is full of praise for Cork.
“The startup ecosystem in Cork is phenomenal with tremendous support from the city and county council and Enterprise Ireland.
“The postgraduate study visa also allows you up to two years of stay back, which can effectively be used for job hunting, or starting your own business”, she says.
As part of Cork Can’s bold and ambitious mindset, co-working hubs have also been set up to provide affordable and flexible space for entrepreneurs and start-ups in Cork, giving them the boost they need to be able to compete on a global scale.
Full of eager learners and innovation, Cork is constantly evolving to support the rich business and social culture that feeds the city and county’s working spirit. It’s predicted that over the next 20 years, Cork’s work opportunities will strengthen as it becomes one of the fastest growing cities in Ireland.
This should come as no surprise either, as Cork is notably seen as a gateway city to destinations worldwide and overseas markets, thanks to its maritime history. Cork is also home to a strong pharmaceutical sector and booming international technology sector, with Johnson & Johnson, GSK, and McAfee all choosing Cork as their business base to help raise their global profiles. Even Apple’s EMEA HQ which is based in the city of Cork has employees from 80 countries across the globe.
Warm welcomes for both people and business
Credit: Clare Keogh
What’s better than being in a city that offers fantastic education and work opportunities? Being in a city that offers fantastic education, work opportunities and makes you feel at home where you can live like a true local. Support from the local community also helps make Cork a practically perfect start-up setting.
Alpa says: “The Irish people in general are very friendly, relaxed and accommodative people and all what you get here is love and banter.
“I cannot imagine myself running a successful business here [in Cork], without all the love and support I’ve got, and am still getting.”
Lead image: Clare Keogh
Calling all international students! Find out why Cork in Ireland is the innovative education hub of Europe.