Emerson College

120 Boylston Street, Boston

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MA in GLOBAL MARKETING COMMUNICATION & ADVERTISING - One-year full-time program. Marketing, brand management, and integrated communication planning, including e-commerce and new media, with an appreciation for the impact of cultural differences on business. MA in INTEGRATED MARKETING COMMUNICATION - Full or part-time program. Advertising, public relations, direct marketing, sales promotion, brand management, and interactive marketing. MA in HEALTH COMMUNICATION - Full or part-time program. Planning, delivering, and evaluating health information and disease campaigns; advocating for health policy initiatives; writing and reporting on health news; and influencing health care delivery through more effective client-provider communication. Offered in collaboration with Tufts University School of Medicine. MA in MANAGEMENT & ORGANIZATIONAL COMMUNICATION - Full or part-time program. Focus on the communication process within and across organizations; the role of power and decision-making; organizational culture; leadership dynamics; communication strategy research; and strategic planning and the management process. MA in JOURNALISM - Broadcast; Print and Multimedia; Integrated Journalism. MA in MEDIA ARTS - Audio, Documentary Video, Fictional Narrative Video, Television, and New Media Production; Media Studies. MA in THEATRE EDUCATION - Theatre Teacher Education; Theatre & Community; Theatre Education (Ph.D. Preparation). MFA in CREATIVE WRITING - Fiction, Poetry, Non-Fiction. MA in PUBLISHING & WRITING...

About

MA in GLOBAL MARKETING COMMUNICATION & ADVERTISING - One-year full-time program. Marketing, brand management, and integrated communication planning, including e-commerce and new media, with an appreciation for the impact of cultural differences on business. MA in INTEGRATED MARKETING COMMUNICATION - Full or part-time program. Advertising, public relations, direct marketing, sales promotion, brand management, and interactive marketing. MA in HEALTH COMMUNICATION - Full or part-time program. Planning, delivering, and evaluating health information and disease campaigns; advocating for health policy initiatives; writing and reporting on health news; and influencing health care delivery through more effective client-provider communication. Offered in collaboration with Tufts University School of Medicine. MA in MANAGEMENT & ORGANIZATIONAL COMMUNICATION - Full or part-time program. Focus on the communication process within and across organizations; the role of power and decision-making; organizational culture; leadership dynamics; communication strategy research; and strategic planning and the management process. MA in JOURNALISM - Broadcast; Print and Multimedia; Integrated Journalism. MA in MEDIA ARTS - Audio, Documentary Video, Fictional Narrative Video, Television, and New Media Production; Media Studies. MA in THEATRE EDUCATION - Theatre Teacher Education; Theatre & Community; Theatre Education (Ph.D. Preparation). MFA in CREATIVE WRITING - Fiction, Poetry, Non-Fiction. MA in PUBLISHING & WRITING...

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